Offering Strategy development “Lean Enterprise” Clarification of service & solutions strategy Clarification & definition of pragmatic targets & milestones Market development “Lean Sales & Marketing” Market analysis & strategic segmentation Customer analysis & entry planning Door opening – Key account management Offering development “Lean R&D” Value propositions Bundled offerings development (products & services) Operations development “Lean Production” Industrialization planning & implementation Lean manufacturing concepts Restructuring of operations With high commitment, high leverage but low noise